American Red Cross: Pumping up blood donations by 30%
Developed creative messaging campaign work, which led to total blood donations increasing by over 30% vs. donations the previous year.
Campaign messaging
Google search result: Creative impact—Cannes Cyber Lion winner
Crafted creative messaging for Project Re: Brief: an audacious labor of love that reimagined four classic ads, while pushing the boundaries around the marriage of creativity and technology.
Global campaign
Nickelodeon: Upping the fun, and engagement—20% YOY increase
Developed UX brand content strategy and creative messaging for the Kids’ Choice Awards (KCA) iOS app, which saw in-app engagement and voting—their key objective/metric—increase by 20% YOY.
Case study
Helping EA Madden’s creative agency score more points
Showcased an ambitious EA Madden campaign via a powerful, strategically crafted case study. Fantasy worked with EA Madden to extend their billion-dollar franchise to the net—this detailed write-up brought to life the process and outcome of this project.
Case study
